How Local Clients Actually Choose a Therapist: The Role of Proximity and Accessibility
When someone asks how to choose a therapist, the conventional answer focuses on qualifications, specialisations, and therapeutic approach. But that’s not how most people actually start their search. In reality, location comes first. Before anyone evaluates credentials or reads therapist bios, they’re filtering by proximity. The question isn’t “who’s the best therapist for my needs?” […]



